From Internet Whispers to a New Model of Wellness: tinglesbar Pioneers the Future of ASMR
PRESS RELEASE
For Immediate Release
Toronto, ON — [September 16, 2025] — When tinglesbar ASMR Spa opened its doors in 2023, it marked a turning point for the global ASMR phenomenon. What began as whispers and tapping online found a permanent home in downtown Toronto, proving that ASMR could exist and thrive in the real world. The studio’s roots go back even further, to 2018, when founder Tammy Lung launched a series of pop-up events that introduced people to ASMR in person for the first time. Those experiments laid the groundwork for tinglesbar’s evolution into what it is today: one of the leaders shaping ASMR into a credible, holistic category of wellness.
At its core, tinglesbar still offers its signature 60-minute private relaxation sessions: immersive, one-on-one ASMR experiences tailored to each client’s unique triggers and preferences through hands-on services like hair play, back scratching, face attention, and soundscapes. These remain the foundation of the studio’s work, with hundreds of glowing reviews describing the sessions as “better than therapy”—a rare form of care that leaves guests feeling reset, nurtured, and deeply connected.
But tinglesbar’s vision goes far beyond the service room. The studio is pioneering new forms of sensory wellness—hosting community events and experiences that reimagine how people relax, connect, and heal. Guests might revisit childhood joys in nostalgic classroom roleplays, sip through sensory coffee ceremonies, or paint while enjoying live performances by local musicians. Every event is designed to engage all five senses—sight, sound, touch, taste, and scent—making tinglesbar not just a spa, but a cultural hub for exploration and connection.
What makes tinglesbar uniquely credible is its team: a diverse collective of “ASMRtists”, each with over a decade of professional experience in their craft. Hairstylists bring expert knowledge to hair play. Licensed estheticians offer soothing face-focused techniques. Massage therapists and yoga instructors deepen the physical element of relaxation. And trained actors and musicians infuse tinglesbar’s roleplay services with artistry and authenticity. This breadth of expertise allows tinglesbar to deliver an experience unlike any other—bespoke, professional, and pioneering.
“ASMR began as an internet phenomenon, but what we’re building is a new model for wellness,” says Tammy. “Our guests aren’t just here to relax—they’re here to reconnect with feelings of care and comfort many haven’t felt since childhood, or to discover sensations and experiences they’ve never had before. In a world where adults rarely receive nurturing touch or playful care, we’re filling a gap that truly matters. Seeing other ASMR spaces pop up is exciting—it means this idea is spreading with so much warmth and passion. I fell in love with ASMR years ago and simply wanted an in-person space to exist. Now it does—and we’re proud to keep pushing it forward.”
By blending therapy, performance, and sensory artistry, tinglesbar is carving out a new path for the future of wellness. Its work demonstrates that ASMR is not just a passing trend, but a powerful tool for relaxation, connection, and emotional well-being.
About tinglesbar
tinglesbar is the world’s first ASMR Spa & Studio, based in Toronto, Canada. Founded in 2018 with pioneering pop-up events and opened as a dedicated studio in 2023, it offers immersive in-person ASMR sessions, roleplay-based services, and monthly community events featuring live music, creative collaborations, and multi-sensory experiences. By bridging ASMR’s online origins with real-world connection, tinglesbar is pioneering a new era of wellness rooted in comfort, creativity, and care.
Media Contact:
Maisha Kazi
info@tinglesbar.com
(437) 538-5760
www.tinglesbar.com
